Many factors go into creating a winning web design and those need to be considered by the web developer. The Internet is a universal place with many users and many competitors. Making a site stand out can be a real challenge. Making use of open source freeware helps one to be on the cutting edge of web design. With programs like FileZilla to upload large amounts of data, NotePad as a code editor, Putty to establish secure connections and Tight VNC for remote desk top control, web designers have the tools to step up to the challenge.
Following a few simple, practical rules will make the task much easier.
It sounds boring, but white isn’t such a bad background color for a website. It’s bright and allows human eyes to move around easily. If the visitor can’t find the information they came for quickly, they’ll move onto somewhere else. A great example of a well designed website using white as the background color is Apple. It is so fresh and easy to look at. It’s not cluttered up with too much information. In fact, one product is featured at a time. Small incremental changes are gradually made to transition the graphics to something else. That way the eye naturally transitions with the web design.
Blue on the white seems to be the programming color choice today. Blue and white just look good together. It’s a bright, airy combination that makes the search easier to follow. In many ways blue is the most common color on the computer screen. People are used to it so nothing intimidating here.
Uncluttered is best. Any information and links need to be easy to read and follow. Those cool, flash driven sites are indeed cool technology, but they’re time consuming and distracting. For getting simple information across, regardless of what it is, uncluttered is best. Need some coolness and eye candy? Neatly place a YouTube video or discreetly add a streaming music player and you will add some pizazz without seeming gratuitous.
If you’re selling something, put the best products near the top of the web design. Don’t put too much, as a whole. Let your sidebar menu take care of the rest of the store. All words and no pictures is a bad strategy, too.